There’s something special about running at first light — the quiet before the world wakes, the rhythm of your breath syncing with the rise of the sun. That’s the spirit behind Fractel. Born in 2018 from founder Matt Niutta’s own journey — after being diagnosed with a degenerative eye condition that left him legally blind — Fractel isn’t about chasing PBs or podiums. It’s about connection: to the trail underfoot, to the community beside you, and to the moment itself.

What started as one runner’s way of reclaiming freedom has grown into a global community of adventurers, united by a love of movement and the outdoors. Every Fractel hat is built for performance and comfort, crafted to keep you cool and protected mile after mile — whether you’re pounding tarmac, exploring forest trails or losing yourself in the mountains.