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FREE UK DELIVERY £50+ | EXTENDED RETURNS
FREE UK DELIVERY £50+ | EXTENDED RETURNS
FREE UK DELIVERY £50+ | EXTENDED RETURNS
FREE UK DELIVERY £50+ | EXTENDED RETURNS
Florence was created by the legend that is John John Florence – two-time Olympian, three-time World Champion, and a man who’s spent more hours in Hawaiian shorebreak than most of us have spent on dry land. “Equipment Modern” is the brand’s mantra: utilitarian gear engineered for whatever conditions modern sport throws at you, tested on Oahu’s North Shore but just as happy getting battered on a beach in Cornwall or a blustery dog walk along the Gower. Florence doesn’t do fair-weather kit – think Cordura panelling that shrugs off rock scrambles, PFAS-free waterproofing that copes with genuine Highland dreich, and fleece built to work as hard on an Eryri ridge as it does paddling out at dawn. It’s technical apparel with surf style and coast-tested practicality: nothing you don’t need, everything you do.
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17 products
Sale Ultralight Half-Zip Jacket £199.95
Burgee Hoodie 3.0 £88.95 Add to cart
Cordura Expedition Pant £138.95 Add to cart
Cordura Packable Windbreaker £178.95 Add to cart
Burgee Hoodie 3.0 £88.95 Add to cart
Cordura Expedition Pant £138.95 Add to cart
Pertex Climashield Hooded Jacket £339.95 Add to cart
Burgee Hoodie 3.0 £88.95 Add to cart
Recon Utility Pant £148.95 Add to cart
Sale Ultralight Half-Zip Jacket £179.95
Polartec Alpha Direct Hooded Fleece £158.95 Add to cart
Recon Utility Pant £148.95 Add to cart
Pertex Climashield Hooded Jacket £339.95 Add to cart
High Pile Utility Fleece Jacket - V3 £188.95 Add to cart
Sold out Cordura Packable Windbreaker £178.95
Sold out Polartec Alpha Direct Hooded Fleece £158.95
High Pile Utility Fleece Jacket - V3 £188.95 Add to cart 
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